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UNIQLO to Introduce Jason Polan UT Collection on January 29 to Celebrate Legacy of Late American Artist

 

UNIQLO to Introduce Jason Polan UT

Collection on January 29 to Celebrate

Legacy of Late American Artist

 

The World’s Biggest Drawing Club launches today to share
love of art worldwide

 

January 8, 2021, Singapore – Global apparel retailer UNIQLO will launch the Jason Polan

UT collection on Friday, January 29, 2021. In January 2020, the New York artist passed

away at the age of 37 and is mourned by many. UNIQLO began a special partnership with

Polan in 2016, releasing three UT collections that shared his art with the world. This newest

offering remembers his talented takes on everyday life. UTs (UNIQLO T-shirts) offer an array

of authentic pop culture and art graphics from around the world that allow the wearer to

express their individuality.

 

Showcasing Jason Polan’s loving take on everyday life and iconic art.

In 2008, Polan took to the streets with his pen and notepad to take on the challenge of drawing

every person in New York. Designs from this new UT collection feature some of those sketches

and notes on the scenes he captured to enable people to sense the world as Polan saw it. The

collection also features drawings from Polan’s time in Tokyo and his loving sketches of giraffes,

hamburgers, and tigers that embodied his style.

 

Campaign that perpetuates Polan’s desire to share the joys of art with everyone.

UNIQLO today launched The World’s Biggest Drawing Club campaign to commemorate the release

of the new UT collection and encourage people to emulate the drawing styles Polan created in his

desire to make the joys of art accessible to all. To mark the first anniversary of Polan’s passing, the

UNIQLO global Instagram account will host a live drawing workshop on Wednesday, January 27, 2021

from 7:00pm (JST) in which several leading artists share their techniques. People can join the

workshop by following the Instagram account: https://www.instagram.com/uniqlo_jp/.

UNIQLO will also distribute booklets featuring Polan’s achievements and his work.

 

Campaign Overview

The World’s Biggest Drawing Club

The upcoming UT magazine 2021 Summer Edition and a special global website will present some of the

art posted using special social media hashtags. The site will publish one piece of Polan’s work every day.

Special In-store Workshop

Contributing to The World’s Biggest Drawing Club, the UNIQLO Orchard Central Global Flagship Store will

host a special two-day workshop in which participants will learn how to draw with artists from local arts collective, Band of Doodlers (BOD).

 

Special Offerings

Novelty items

Event participants will receive a set of novelty items comprising a uni-ball Vision Elite Rollerball pen

inscribed with Jason Polan’s name and a tote bag featuring Jason Polan’s signature giraffe drawing.

 

Booklet

UNIQLO stores will begin distribution in limited quantities from Friday, January 29. The booklet

includes space for people to make their own sketches.

 

Collaboration Overview


*Only available at Orchard Central Global Flagship, ION Orchard and online stores

 

Jason Polan
Jason was born in Ann Arbor, Michigan, in 1982. He began drawing daily

from a very young age. He collaborated with UNIQLO in releasing three

UT collections. He passed away from cancer in January 2020.

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