Beauty, Featured

Defy Conventions With The New TOM FORD BEAUTY Traceless Soft Matte Foundation

“Looking through a camera lens has taught me that an even skin tone and texture is very important.

A perfected matte look is beautiful, but should not look flat or dry.

Above all it must move like skin.”



TOM FORD BEAUTY premieres Traceless Soft Matte Foundation, an undetectable, soft-focus

matte formula in 10 luxurious hues designed to enhance complexions. Powered by Hyaluronic Acid,

the skincare-infused formula provides instant hydration for an exquisitely smooth, soft, ultra-comfortable

finish. Skin that looks like skin.

Defy conventions. Traceless Soft Matte Foundation is matte without looking flat, cakey, or dry. It combines

soft-focus microsphere powders that blur imperfections with wear-extending pigments that provide medium

to full buildable coverage. The soft and silky texture is ultra-blendable and defends against caking, poring and

settling. Skin still looks and moves like skin and feels smoother over time, even after foundation has been



Hydration and long-wear. This high-performance formula is formulated with Hyaluronic Acid to help support

skin’s moisture barrier and antioxidants, Vitamin C & E and caffeine. Treat your complexion to all day

ultra-comfortable long-wear.


Tom Ford’s definition of a modern matte finish foundation. 10 color-true shades for a traceless, soft-focus

finish that looks and feels natural and flawless.


Shades are as follows:

0.3 Ivory Silk

0.4 Rose

1.1 Warm Sand

1.3 Nude Ivory

1.4 Bone

2.0 Buff

2.5 Linen

4.0 Fawn

5.5 Bisque

6.0 Natural


Traceless Soft Matte Foundation retails for S$145 for each shade, and will be available from January 2021 at

all TOM FORD counters islandwide (TANGS Orchard & TAKASHIMAYA), and via TOM FORD BEAUTY AT

HOME ADVISOR at +65 6732 5002. Available from 7 January 2021 at Sephora stores islandwide and

from 14 January 2021 on

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