Beauty, Featured

Defy Conventions With The New TOM FORD BEAUTY Traceless Soft Matte Foundation

“Looking through a camera lens has taught me that an even skin tone and texture is very important.

A perfected matte look is beautiful, but should not look flat or dry.

Above all it must move like skin.”

TOM FORD

 

TOM FORD BEAUTY premieres Traceless Soft Matte Foundation, an undetectable, soft-focus

matte formula in 10 luxurious hues designed to enhance complexions. Powered by Hyaluronic Acid,

the skincare-infused formula provides instant hydration for an exquisitely smooth, soft, ultra-comfortable

finish. Skin that looks like skin.

Defy conventions. Traceless Soft Matte Foundation is matte without looking flat, cakey, or dry. It combines

soft-focus microsphere powders that blur imperfections with wear-extending pigments that provide medium

to full buildable coverage. The soft and silky texture is ultra-blendable and defends against caking, poring and

settling. Skin still looks and moves like skin and feels smoother over time, even after foundation has been

removed.

 

Hydration and long-wear. This high-performance formula is formulated with Hyaluronic Acid to help support

skin’s moisture barrier and antioxidants, Vitamin C & E and caffeine. Treat your complexion to all day

ultra-comfortable long-wear.

 

Tom Ford’s definition of a modern matte finish foundation. 10 color-true shades for a traceless, soft-focus

finish that looks and feels natural and flawless.

 

Shades are as follows:

0.3 Ivory Silk

0.4 Rose

1.1 Warm Sand

1.3 Nude Ivory

1.4 Bone

2.0 Buff

2.5 Linen

4.0 Fawn

5.5 Bisque

6.0 Natural

 

Traceless Soft Matte Foundation retails for S$145 for each shade, and will be available from January 2021 at

all TOM FORD counters islandwide (TANGS Orchard & TAKASHIMAYA), and via TOM FORD BEAUTY AT

HOME ADVISOR at +65 6732 5002. Available from 7 January 2021 at Sephora stores islandwide and

from 14 January 2021 on Sephora.sg.

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