Burberry hosted an event in Nanjing tonight to celebrate the arrival of its new Thomas Burberry Monogram collection.
The event was attended by over 80 guests, including Qin Shupei, WayV Lucas Huang, WayV Kun Qian and WayV Ten Li.
To mark the arrival of the Thomas Burberry Monogram collection in Nanjing, Burberry has opened an immersive pop up installation in the Deji Mall. The installation explores the idea of contrast and perception and refers to the architecture of historic British royal buildings. Creating an abstract kingdom of Monogram castles, cardboard building blocks contrast with silver and gold mirrored cubes, while rectangular shapes are covered in Monogram packing tape.
The Thomas Burberry Monogram collection is available to purchase at the Burberry installations in Nanjing Deji Mall today until 13 June, as well as on Burberry.com and at Burberry The Shoppes at Marina Bay Sands in Singapore.
About the Thomas Burberry Monogram Collection
- The Thomas Burberry Monogram collection for men and women celebrates the house’s founder and heritage through a new signature house code of interlocking TB initials in tonal shades of Burberry beige and brown.
- A distinct Monogram stripe in red, white and black, adorns the TB initials across ready-to-wear and accessories.
- First unveiled in August 2018, the Monogram was designed by Chief Creative Officer Riccardo Tisci in collaboration with British art director and graphic designer Peter Saville. On his appointment at Burberry, Riccardo discovered a selection of 20th-century Thomas Burberry logo motifs in the house’s archive which inspired him to create a new house code.
- Earlier this month, Burberry revealed its first-ever Monogram collection which has been designed by Chief Creative Officer Riccardo Tisci, with a campaign starring He Cong. He showcases the breadth of the collection by transforming into the boy and the girl, representing two of the four distinct characters celebrated by the fashion house.